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Gifford Choir Performences Attract 1.3 million Hits on YouTube

The students are enjoying their online fame.

 

The Gifford Elementary children's choir has gone viral again, and we aren't talking about the flu.

Last year, the choir performed three songs, recorded them and put them up on YouTube. Combined, all three videos been viewed 1.3 million times and the third video, "A Christmas Trololo," is just shy of 500,000 views.

Director, Jack Senzig, had hoped to get a million views for "A Christmas Trololo" and while the views for that video fell short of his expectation, the choir was still a singing sensation in the United States and around the world. They were the sixth most viewed video the week of Dec. 22 in Russia, the 10th most viewed in Spain, the 11 most viewed in Poland, 15th in the Netherlands and the 19th most viewed in the United States.

The choir has also created a media buzz. G4TV, the Huffington Post, Time Magazine, KnowYourMeme.com and The Escapist Magazine have all written about the choir.

So how are the 80 members of this choir handling all this fame?

Madison Crenshaw, a fifth-grader, said it made her feel proud knowing that she was one of the 80 voices of the 600 that made the cut.

"I liked the moves for this video," she said. "It was definitely fun to sing."

Mary Kohler, a fourth-grader, said she likes singing because it's a good outlet for her emotions.

"But the songs are beautiful too," she said.

Senzig employed the help of the Racine choir community, who also sang and performed in the video, Katie McCormick, who helped with the choreography, and Janota Peavler, who conducted the choir. Singers and instrumentalists age 14 and up performed a "Trololo." Senzig even hired local arranger, Ken Norman, to create the accompaniment for the work. In the video, each of the students wore masks and Santa Claus hats.

Fourth-grader, Trent Wiesner said he has enjoyed the fame.

"I felt like a TV star when we were on the set filming Trololo," Trent said.

While performing, Andrew Borke, a fourth-grader, said that it was a little scary for him being up on the stage.

"But once you started singing, it all seemed to come together," Andrew said.

Senzig said the videos reflect his vision that music should be valuable to the community, that they should capture an audience and these videos have had a tremendous impact on the school and the community.

Still, Senzig admits the performances are "a little off center."

"With 19 percent unemployment…people are starting to know that the Racine area is more than just about unemployment, and people are starting to take ownership of the 'coolness of a choir.'"

Related Topics: Gifford Elementary, Racine Unified School District, and YouTube

Jack Senzig

5:56 pm on Tuesday, January 4, 2011

Denise,
You did an excellent job interviewing the kids. They were so proud they were singing their responses to your questions. I have never seen kids so at ease with a reporter before. Thanks,
Jack Senzig

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